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Basic Technical SEO Checklist for Busy Founders

One-click check to see if your website meets the basic technical SEO standards.

Technical SEO Checklist Items

  • Sitemap

    Ensure your website has a sitemap to guide search engines to all your content.

  • Robots.txt

    Verify your robots.txt file instructs search engines on which pages to crawl.

  • Secure Connection (HTTPS)

    Confirm a secure (HTTPS) connection protects user data and boosts SEO.

  • Fast Page Speed

    Test your website's loading speed - a fast site keeps visitors happy and search engines impressed.

If you don't have a sitemap, you can easily create one using online tools or plugins for your website platform. Submit your sitemap to Google Search Console to ensure search engines are aware of all your important pages.

You can access and edit your robots.txt file through your web hosting control panel or FTP client. Use tools like the robots.txt Tester in Google Search Console to check for errors and ensure search engines can access your desired pages.

Most web hosting providers offer options to enable HTTPS encryption for your website. If yours doesn't, consider switching to a provider that offers it or explore third-party SSL certificate solutions.

Leverage tools like Google PageSpeed Insights to identify areas for improvement. Common fixes include optimizing image sizes, reducing HTTP requests, and enabling browser caching. Consider caching plugins or a Content Delivery Network (CDN) for faster content delivery.

This basic technical SEO checklist is a set of fundamental steps to ensure your website is healthy for search engines. It focuses on the technical foundation that search engine crawlers rely on to find and understand your website. By following this checklist, you can improve your website's visibility in search results.

People use this checklist because it provides a starting point for optimizing their website's technical SEO. Focusing on mobile-friendliness, speed, and clear website structure makes it easier for search engines to crawl and index your website, which can lead to higher search rankings and ultimately, more organic traffic.