Solo Developer Making $10k a Month from a Stock Photo Site
Picjumbo is a free stock photo site.
Picjumbo was created by Viktor, a designer, photographer, and WordPress developer. The site remains primarily a solo project since its launch in 2013.
Business Model & Revenue
Picjumbo generates over $10k a month, as shared by the founder in an interview. The business has two revenue streams: one is a subscription service, where members receive daily new photos straight to their email inbox, and the other is advertising.
The top channels people find Picjumbo are through organic search, referrals, and by going directly to the website. Let's take a quick look at each of these channels.
- Organic Search (48.28%): Picjumbo shows up on the first page of search results for highly competitive keywords.
- Referral (25.91%): PPicjumbo is one of the pioneering websites on the internet that offer free stock photos. It gets visitors from other well-known websites because it offers free stock photos. Even in non-English-speaking countries, people know about Picjumbo. People care more about the photos than the website's language.
- Direct (25.05%): Picjumbo shares free photos every day. We suppose people hear about it through word of mouth and often save it as a favorite to visit every day.
- Backend: WordPress
- Database: MySQL
- Frontend: jQuery